19A – Idea Napkin No. 2


1)      The vision is to prolong the existence of the human race by making sure the planet can sustain life longer. My business is more than just selling products; it’s the opportunity to teach people how important fighting global warming is.

2)      What we are offering to customers is a range of solar powered products to transition away from using fossil fuels for energy, while being efficient enough to power everyday needs.

3)      Our products are meant for everyone and the goal is to reach all walks of life, but to be more specific, it is for the customer who is ready to make a difference in the planet’s health by investing in renewable energy.

4)      The customer who ultimately decides to invest in our products and/or company finds value in us because our company is aimed at supporting the environment while remaining non-profit.

5)      As stated the first time around, our company is focused on the environment and renewable energy, which is why it will be a non-profit, unlike most solar tech companies. Our commitment to ensure customers have their products updated and upgraded for no additional cost, ever, sets us miles apart from everyone else.

I believe these elements fit well together and our company will provide people with not only products, but knowledge in how we collectively are harming the planet, and that there are solutions. Even for those who remain outside the loop, such as those who don’t believe global warming exist, the issue is being misinformed and we aim to take on that opportunity.
Feedback memo
1.       My first tail of feedback mentioned how people who disagree with the existence of global warming are only misinformed and they are a teaching opportunity, which I took into account in changing that it shouldn’t be considered a weak point.
2.       Another peer told me that even though everyone might not be on board with the company’s vision, the vision is meant for everyone. I took this insight and changed who I was offering to.

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